User-centered design approach with advanced digital solutions to create intuitive and engaging experiences.

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About

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9+

Years of Experience

Insights about me

I'm a UX Designer specializing in crafting user-centric digital experiences for SaaS platforms, enterprise solutions, and marketing technology. With over 9 years of experience, I help businesses transform ideas into intuitive and scalable products. Whether shaping a product from the ground up, refining existing platforms, or optimizing usability, I focus on delivering seamless and impactful design solutions.

I collaborate with cross-functional teams, aligning user needs with business goals to create meaningful experiences. Currently working in a product-based company, I contribute to building and enhancing B2B and B2C solutions that drive engagement and efficiency.

Why UX Matters to Me

For me, UX design is more than just aesthetics—it's about solving real problems and creating meaningful, intuitive experiences. A well-designed product not only enhances usability but also drives engagement, efficiency, and business success.

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My Approach to UX Design

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User Experience (UX) Design

Experienced in leading the end-to-end UX design process, from initial brainstorming and defining user personas and requirements, to creating wireframes and interactive prototypes. Skilled in conducting usability tests to gather user feedback and iteratively refining designs to enhance user experience, ensuring products are both user-friendly and aligned with business objectives.

  1. User Research
    Conducting studies to understand user pain points and behaviors.
    since 2021
  2. Wireframing & Prototyping
    Creating interactive prototypes using Figma, Adobe XD and Photoshop.
    since 2011
  3. Interaction Design
    Enhancing usability through intuitive interactions.
    since 2012
  4. Usability Testing
    Validating designs through A/B tests and feedback sessions.
    since 2014
  5. Information Architecture
    Structuring content for better navigation and accessibility.
    since 2014
  6. Visual Design
    Creating high-fidelity UI designs aligned with brand guidelines.
    since 2012
90%
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User Interface (UI) Designer

Helping clients create intuitive UI websites.

  1. Front-End Development
    Basic knowledge of HTML & CSS for design implementation.
    till 2022
  2. Responsive Design
    Ensuring usability across all devices.
    till 2022
  3. Design Systems
    Creating and maintaining scalable component libraries.
    till 2022
  4. Motion & Microinteractions
    Enhancing engagement with subtle animations.
    till 2022
  5. Visual Design Principles
    Applying best practices for modern, aesthetic interfaces.
    till 2022
75%
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Interpersonal & Communication Skills

These are interpersonal and communication-related skills that help you thrive in the workplace.

  1. Empathy-Driven Design
    Strong ability to understand user pain points and creating user-centric solutions.
  2. Creative Problem-Solving
    Addressing challenges with innovative UX solutions.
  3. Adaptability
    Thriving in fast-paced, dynamic environments.
  4. Collaboration & Cross-Functional Teamwork
    Working effectively with developers, marketers, and stakeholders.
  5. Time Management
    Prioritizing tasks efficiently to meet deadlines.
  6. Critical Thinking
    Analyzing user feedback to make data-driven decisions.
  7. Open to Feedback
    Iterating designs based on usability research and team insights.
82%
imageJourney

Work Experience

Channel Fusion, Chandigarh, India
Sept 2022 - Present
User Experience Designer
Formbay/Konceive Development, Panchkula, India
Feb 2021 - Sept 2022
Web Designer
Cube Infotech, Chandigarh, India
August 2020 - Feb 2021
UI/UX Designer
Web World Experts, Chandigarh, India
Feb 2014 - Nov 2014
Team Lead
Cogniter Technology, Chandigarh, India
Oct 2012 - Feb 2014
Jr. Team Lead
Cerulean Technology, Bengaluru, India
Jun 2011 - Oct 2012
Team Lead
Aarya & Associates, Panchkula, India
April 2010 - May 2011
Graphic Designer

Hello

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Do you want to work with me?

Reach me ! design@alkasood.com

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